Well, as permanent as it can get in Hollywood.

Yes, the cutest folks in showbiz, Reese Witherspoon and Jake Gyllenhaal, have agreed to unite their respective brands into one superbrand, otherwise known as marriage, to make Gyllenspoon, Witherhaal or whatever grotesque name amalgam the Hollywood press wished to bestow on this beautiful union.

Hopefully next will come a baby from the couple, that will be so unbelievably cute, bunnies and puppies all over the world will kill themselves out of shame for bringing such hideousness upon the earth.

At first, Witherspoon wanted to wait a while after her split from her 8-year marriage to Ryan Phillipe, but City Slickers star Gyllenhaal proposed in Rome (works every time) and received a “yes!” from the Jack the Bear star.